Thank you to everyone who helped make the 2025 Paso Wine Fest presented by STRAUSS such a success! While many of our peer events have seen declines this year, tickets issued across Paso Wine Fest (May 15–18) were up 3.5% over last year!

Paso Wine Fest Highlights & Key Metrics 

• 3,358 total tickets issued across all events 

• Demographics skewed younger for the first time: most attendees were ages 45–54, followed by 25–35 

• 56.2% were first-time attendees 

• Thursday Winemaker Dinners at Hatch and Thomas Hill Organics – SOLD OUT 

• Friday Paired Paso: A successful new event featuring 9 winery + chef teams 

• Saturday Grand Tasting 

• • 125 wineries and 20 brand activations 

• • VIP Lounge – 15% increase in sales and SOLD OUT 

• • Expanded culinary offerings: complimentary bites from 7 restaurant partners 

• • Locals Only ticket sales increased by 30%  

• Sunday Sparkling Paso – SOLD OUT 

• First-ever presenting sponsor: STRAUSS 

A full Paso Wine Fest report is available here. Save the date for next year’s event: May 14-17, 2026!